Press Release

Interiors Copywriter

Flying The final article ‘Flying the Flag for Ukrainian Product Design’ can also be found on the
Ukrainian Product Design Website.

email confirming press release
client logo ukrainian product design
article headline flying the flag

I was asked to write a press release for The Press Loft Platform showcasing the work of the newly formed UK company Ukrainian Product Design, following its debut appearance at Decorex International 2023. The brief focused on national pride and resilience in the face of adversity, featuring artisanal skills from nine diverse artists. Exploring multiple diverse products, I presented the show’s headliners & popular design pieces.

Following publication, the editor of a lifestyle magazine approached me to request a full feature article in time for the Christmas shopping window, highlighting a selection of considered hand-crafted gifts.

‘I’m thrilled to read your press release. I think it’s perfect! I believe the title… is remarkably attention-grabbing and precisely what we need’.

Oksana Tverdokhlibova
CEO of Ukrainian Product Design

Text article about a design exhibit at Decorex International, featuring innovative Ukrainian craftsmanship in furniture, rugs, ceramics, and art, showcasing the collaboration of Ukrainian artists to preserve traditional techniques and create contemporary pieces.
blog with pictures of home furniture and accessories